Mention
Real-time media monitoring that does what Meltwater does for 1/10th the price — and without the hostage-taking contract situation
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The Verdict
“Mention is a solid, mid-market media monitoring and social listening tool with excellent value for money. Best for marketing and PR teams that don't need enterprise-level pricing from Meltwater or Brandwatch.”
Best For
Marketing and PR teams who need real-time brand monitoring and social listening without enterprise budgets
Not Great For
Enterprise communications teams needing global media intelligence, journalist outreach, and comprehensive reporting — that's Meltwater/Cision territory
Overview
Mention is a media monitoring and social listening platform that tracks brands, competitors, and topics across 1 billion+ sources in real-time. It offers monitoring, analytics (sentiment, reach, volume), and social media management. Part of the Agorapulse ecosystem.
Marketing teams, PR managers, brand managers
10-1000
Capabilities
Key Features
- Real-time monitoring across 1B+ sources
- Social media monitoring (Facebook, Instagram, X, Reddit, TikTok, YouTube, Pinterest)
- Web monitoring (news, blogs, forums)
- Review monitoring (75+ sites including Google, Trustpilot, Amazon)
- Advanced Boolean search
- Sentiment analysis
- Competitor benchmarking
- Custom reporting and dashboards
- Share of voice analytics
- Influence scoring
Benefits
- Full visibility into brand mentions across all channels
- Anticipate crises before they escalate
- Understand competitive positioning with share of voice
- Best value for money in media monitoring
Pros & Cons
Pros
- +1B+ sources monitored in real-time
- +Review monitoring across 75+ sites
- +Good value vs enterprise competitors like Meltwater
- +Advanced Boolean search for precise monitoring
- +Dedicated account manager included
Cons
- -Only one plan ($599/mo) — no lower tiers
- -Publishing/responding features deprecated (use Agorapulse)
- -Not a sales or GTM tool
- -Less feature-rich than enterprise competitors
Outbound Use Cases
Financials & Scale
| Plan | Price | Limits | Features |
|---|---|---|---|
| Company | $599/mo ($599/mo billed yearly, save $360) | — | Real-time mention tracking across social platforms, Facebook, Instagram, Twitter/X, Reddit, TikTok, Pinterest, YouTube, Web monitoring (news, blogs, forums), Review monitoring (75+ sites), Advanced Boolean search, Historical data access, Sentiment analysis, Competitor benchmarking, Custom reporting/dashboards, Share of voice, Influence scoring, Multi-user access controls, White-label reporting, API access, Slack/Zapier integrations, Dedicated account manager, Priority support |
Mention starts at $49/mo, scaling to $179/mo for teams. Brand24 is $79/mo. Meltwater is $6K+/year. At this price tier, Mention and Brand24 are interchangeable — pick based on which UI you prefer and which data sources matter most.
The Reddit Pulse
Community Pros
- +More affordable than Meltwater/Brandwatch
- +Good real-time alert system
- +Easy to set up for basic brand monitoring
- +Decent social media coverage
Community Cons
- -Limited depth compared to enterprise tools
- -Historical data access limited on lower tiers
- -Can miss mentions from smaller or niche sources
- -Sentiment analysis not always accurate
Reddit Questions
- ? Is Mention.com a good alternative to Brandwatch or Meltwater?
- ? Mention vs Brand24 for social media monitoring?
Thinking of Switching?
Competitive Landscape
Technical Stack
Integrations
Data Intelligence
Head-to-Head Comparisons
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