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Loom
One video is worth a thousand words
VS
Sendspark
The #1 Platform for Video Selling
The Economics
Pricing Model
Per-seat subscription (tiered)
Per seat / month with usage limits
Starting Price
$0 (Starter) / $18/user/mo (Business)
$49/month
Price per Seat
$18-33/user/mo
$29-$49/seat/month
Cost at Scale
$24/user/mo x team size
Team of 10 on Team plan = $299/mo
Free Trial
Yes
No
The GTM Utility
Category
Sales Enablement
Sales Enablement
Workflow Stage
Sales Engagement / Communication
Outreach / Engagement
Key Features
- • Screen and camera recording
- • AI-powered video editing (summaries, chapters, tasks)
- • Transcriptions in 50+ languages
- • Video sharing and embedding
- • Engagement and viewer insights
- • Video commenting and reactions
- • Custom branding
- • Meeting recording and recaps
- • AI personalized video at scale
- • Dynamic website backgrounds
- • AI name pronunciation
- • CSV/CRM contact import
- • Video analytics
- • Custom branding
- • Agentic workflows
- • API & webhooks
Platforms
WebDesktop (Mac, Windows)Mobile (iOS, Android)Chrome Extension
WebChrome Extension
Ease of Use
Easy — record in a few clicks, share anywhere
Easy — record once, AI handles personalization
The AI Edge
AI Features
Loom AI: auto-titles, summaries, chapters, tasks, filler/silence removal, auto-meeting recaps
AI name personalization, AI lip-syncing, dynamic video generation, agentic workflows
Market Position
Tagline
One video is worth a thousand words
The #1 Platform for Video Selling
Best For
Teams wanting async video communication for sales, support, and collaboration
Sales teams wanting to add personalized video to outreach at scale without recording individual videos
Not Great For
Teams that prefer live meetings or text-only communication
Teams not using video in sales or those needing full sequencing capabilities
Team Size
1-10000+
Small - Mid-Market (1-100)
Intelligence
Pros
- • Incredibly easy to use
- • Generous free tier
- • Excellent AI editing features
- • Backed by Atlassian — strong ecosystem
- • Works everywhere (browser, desktop, mobile)
- • Unique AI-powered video personalization at scale
- • Easy to use — record once
- • Works with major sales engagement tools
- • Good pricing tiers for different team sizes
Cons
- • Not a traditional sales tool — video-specific
- • Per-seat pricing for AI features
- • No native CRM integration
- • Video fatigue can limit adoption
- • No free tier or trial currently
- • Dynamic Video Minutes can run out quickly
- • Video-only tool — needs pairing with email platform
- • Newer company with smaller market presence
Reddit Sentiment
mixed
minimal_presence
Integrations
- • Slack
- • Jira
- • Confluence
- • GitHub
- • Gmail
- • Notion
- • Intercom
- • Zendesk
- • Figma
- • Salesforce
- • HubSpot
- • Outreach
- • Salesloft
- • Gmail
- • Outlook
- • Zapier
Editorial Face-off
The Case for Loom
“Loom is the gold standard for async video communication. Essential for sales teams doing video prospecting and any team wanting to replace meetings with short, clear video messages.”
The Case for Sendspark
“Sendspark is the best tool for AI-personalized video selling at scale. If you believe in video for outreach (and data shows it works), Sendspark eliminates the bottleneck of recording individual videos. Strong product with clear differentiation.”
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