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Closely
LinkedIn Automation Tool with AI Personalisation
VS
Dripify
Sales Automation Software | Driving Growth 24/7
The Economics
Pricing Model
per-seat
per-seat
Starting Price
$29/mo (annual) or $49/mo (monthly)
$39/user/month (billed annually)
Price per Seat
$29-49/mo per LinkedIn account
$39-$79/user/month (annual)
Cost at Scale
$999/mo flat for agencies (unlimited seats)
$59-79/user/month for teams
Free Trial
No
Yes
The GTM Utility
Category
LinkedIn Tools
LinkedIn Tools
Workflow Stage
Prospect → Sequence
Sequence
Key Features
- • LinkedIn automation campaigns
- • Email automation with unlimited accounts
- • Multichannel sequence builder
- • Sales Navigator export
- • Email finder
- • Phone number finder
- • AI personalization
- • AI lead scoring
- • AI web research
- • Smart Inbox
- • White-label platform
- • CRM integrations
- • Dedicated residential IP per LinkedIn account
- • LinkedIn automation with drip campaigns
- • Email outreach sequences
- • Email finder
- • Email verifier
- • Hyper-personalization with AI icebreakers
- • Personal inbox for lead responses
- • Data enrichment (30+ attributes)
- • Team management
- • Performance analytics
Platforms
Web
Web (cloud-based)
Ease of Use
Easy — user-friendly interface designed for non-tech users
Easy — intuitive drip campaign builder with drag-and-drop
The AI Edge
AI Features
AI message personalization, AI lead scoring, AI web research for prospecting insights
AI-powered icebreaker generation, smart variables for personalization
Market Position
Tagline
LinkedIn Automation Tool with AI Personalisation
Sales Automation Software | Driving Growth 24/7
Best For
Agencies wanting an affordable white-label LinkedIn + email automation platform with unlimited seats at $999/mo.
SDRs and small sales teams that want to automate LinkedIn and email outreach with a simple, affordable multichannel tool.
Not Great For
Enterprise teams needing deep CRM workflows — Closely is focused on outbound automation, not pipeline management.
Enterprise teams needing advanced CRM workflows or those concerned about LinkedIn compliance risks.
Team Size
small team (2-10)
solo/small team
Intelligence
Pros
- • White-label at $999/mo unlimited seats — best agency value
- • LinkedIn + email multichannel automation
- • Dedicated residential IP for each LinkedIn account
- • AI personalization and lead scoring built-in
- • Unlimited email accounts on all plans
- • Affordable pricing with generous features
- • Good multichannel sequence builder
- • Built-in email finder and verifier
- • 7-day free trial with no credit card
Cons
- • Smaller market presence than Expandi or HeyReach
- • Limited documentation and reviews
- • LinkedIn automation risks account restrictions
- • No free trial publicly visible
- • Early-stage — may lack some polish
- • LinkedIn automation carries inherent account risk
- • Limited CRM integrations
- • No API access on lower plans
- • Daily quotas can be restrictive on Basic plan
Reddit Sentiment
none
Moderate awareness in LinkedIn automation communities. Discussed alongside Lemlist and Aimfox. Mixed opinions - some users recommend it, others warn about LinkedIn account risks with any automation tool.
Integrations
- • HubSpot
- • Salesforce
- • Pipedrive
- • Zapier
- • Webhooks
- • Zapier
- • Make
- • Google Sheets
- • HubSpot
- • Salesforce
Editorial Face-off
The Case for Closely
“Closely offers exceptional value for agencies with its $999/mo unlimited white-label plan. The combination of LinkedIn and email automation with AI personalization is competitive. Main differentiator over HeyReach is price ($999 vs $1,999) and dual-channel automation.”
The Case for Dripify
“Dripify is a solid, affordable LinkedIn + email automation tool that's well-suited for individuals and small teams doing outbound prospecting. The built-in email finder adds value, but users should be aware of LinkedIn's Terms of Service regarding automation.”
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