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The GTM Stack
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Breakcold

Breakcold

The AI-Native CRM that Automates the Boring Part

VS

Close

The No BS CRM for small, scaling businesses

Close

The Economics

Pricing Model
per-seat
per-seat
Starting Price
$29/user/mo
$19/user/mo
Price per Seat
$29/user/mo
$19/user/mo
Cost at Scale
$59-99/user/mo for full features
$99-139/user/mo
Free Trial
Yes
Yes

The GTM Utility

Category
CRM
CRM
Workflow Stage
Engage → Close
Engage → Close
Key Features
  • Auto-lead movement through pipeline
  • Auto-task creation with AI agents
  • Meeting recording & intelligence
  • Unified inbox (Email, LinkedIn, WhatsApp, Telegram)
  • CRM data enrichment
  • Chrome extension for LinkedIn/Sales Navigator
  • AI CRM automation
  • Social selling tools
  • CRM analytics
  • Multi-platform lead capture
  • Built-in calling with Power Dialer and Predictive Dialer
  • Email, SMS, and calling from CRM
  • AI Notetaker for call transcription
  • AI Enrich for prospect data
  • AI Email Rewrite
  • Workflow automation
  • Meeting Notetaker (free in beta)
  • Pipeline management
  • Custom Objects and Activities
  • Call coaching (listen/whisper/barge)
Platforms
Web, Chrome Extension
Web, iOS, Android
Ease of Use
Easy — designed for non-technical users, natural language CRM control
Easy — designed to be simple, sign up and start selling in an hour

The AI Edge

AI Features
AI-native CRM automation, AI task creation agents, custom AI CRM agents, meeting transcription & summaries, AI lead scoring
AI Notetaker for call transcription/summaries, AI Enrich for lead data, AI Lead Summaries, AI Email Rewrite

Market Position

Tagline
The AI-Native CRM that Automates the Boring Part
The No BS CRM for small, scaling businesses
Best For
Small sales teams and agencies wanting an AI-native CRM that combines social selling with traditional pipeline management.
Small sales teams that want a CRM with built-in calling, email, and SMS — everything needed to sell without extra tools.
Not Great For
Large enterprise teams needing deep Salesforce-level customization or complex reporting.
Enterprise teams needing deep customization, marketing automation, or complex reporting.
Team Size
small team (2-10)
small team (2-10)

Intelligence

Pros
  • True AI-native CRM with auto-lead movement
  • Excellent social selling integration (LinkedIn, Twitter)
  • Very affordable compared to traditional CRMs
  • 14-day free trial with no credit card
  • Strong for agencies and solopreneurs
  • Built-in calling, email, and SMS — truly all-in-one for small teams
  • 50% faster than competing CRMs
  • Power and Predictive Dialer included
  • AI features (notetaker, enrichment, email rewrite) are genuinely useful
  • 14-day free trial, no contracts
Cons
  • Limited enterprise features
  • Relatively new — smaller ecosystem
  • No native email sequencing (CRM focused)
  • Social inbox limited on lower tiers
  • Meeting recording hours capped per tier
  • Limited marketing automation features
  • Not suitable for large enterprise needs
  • Custom Objects only on Growth+ plans
  • Call recording retention limited on lower tiers
  • Smaller integration ecosystem than HubSpot/Salesforce
Reddit Sentiment
positive
positive
Integrations
  • LinkedIn
  • Sales Navigator
  • Gmail
  • Zapier
  • Pabbly
  • WhatsApp
  • Telegram
  • Instagram
  • YouTube
  • Zoom
  • Segment
  • Zapier
  • Calendly
  • HubSpot
  • Mailchimp

Editorial Face-off

The Case for Breakcold

Breakcold stands out as a genuinely innovative AI-native CRM that automates the tedious parts of pipeline management. Perfect for small teams, agencies, and founders who sell through LinkedIn and social channels. Not yet ready for enterprise but excellent value for its target market.

The Case for Close

Close is the best CRM for small sales teams that prioritize speed and simplicity. The built-in multichannel communication (call, email, SMS) is a genuine differentiator. AI features are practical and well-integrated. If you're a small team that mostly does outbound, Close should be your first CRM.

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