LeadMagic
B2B data enrichment with surprisingly accurate email and mobile data — the scrappy underdog in a market full of incumbents
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The Verdict
“LeadMagic is the enrichment tool of choice for Clay power users and data-driven outbound teams. Its accuracy-first, pay-for-results model and native Clay integration make it a fan favorite in the modern GTM stack.”
Best For
Outbound teams that want accurate B2B email and mobile enrichment at competitive pricing without committing to an enterprise platform
Not Great For
Teams already on Clay — LeadMagic is one of many sources Clay can tap, making the standalone version redundant
Overview
LeadMagic is a B2B data enrichment platform focused on accuracy. It offers email finding (99% accuracy), mobile number finding, email validation, profile and company enrichment, and job posting alerts — all via API and web app with pay-per-use credit pricing.
Growth engineersSales opsClay usersTechnical SDRs
1-50
Capabilities
Key Features
- Email Finder (99% accuracy)
- Mobile Finder (waterfall enrichment)
- Email Validation (catch-all verification included)
- B2B Profile Enrichment
- B2B Company Enrichment
- Job Posting Alerts
- Company Ad Spend data
- Full API access on all plans
- CSV upload for bulk cleaning
Benefits
- Only pay for valid results (no charge for catch-all emails)
- Highest accuracy claims in the market
- API-first design works perfectly with Clay and automation tools
- Affordable pay-per-use model
Pros & Cons
Pros
- +Highest email accuracy claims (99%)
- +Only pay for found/valid results
- +Great Clay native integration
- +Very affordable at scale ($0.008/credit)
Cons
- -Very small company — early stage risk
- -API-first can be intimidating for non-technical users
- -No CRM integrations
- -Limited brand recognition
Outbound Use Cases
Financials & Scale
| Plan | Price | Limits | Features |
|---|---|---|---|
| Basic | $59.99/mo | 2,500 credits/month ($0.024/credit) | Email finder, Mobile finder, Profile enrichment, Company enrichment, Job posting alerts, Full API access |
| Essential | $99.99/mo | 10,000 credits/month ($0.01/credit) | All Basic features |
| Growth | $179.99/mo | 20,000 credits/month ($0.009/credit) | All Basic features |
| Advanced | $259.99/mo | 30,000 credits/month ($0.0087/credit) | All Basic features |
| Professional | $424.99/mo | 50,000 credits/month ($0.0085/credit) | All Basic features |
| Ultimate | $799.99/mo | 100,000 credits/month ($0.008/credit) | All Basic features |
LeadMagic uses credit-based pricing — competitive with BetterContact and FullEnrich. Clay uses LeadMagic as one of its data sources at $149+/mo. The stand-alone enrichment market is highly competitive — differentiate on accuracy for your specific ICP.
The Reddit Pulse
Community Pros
- +B2B data enrichment and website visitor identification
Community Cons
- -Zero Reddit presence found
- -Very small player in crowded data enrichment market
Thinking of Switching?
Competitive Landscape
Technical Stack
Integrations
Data Intelligence
Head-to-Head Comparisons
Company Intel
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