Lead411
The affordable ZoomInfo alternative with intent data included — less data, lower price, but surprisingly good for the money
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The Verdict
“Lead411 is a hidden gem for budget-conscious sales teams. The combination of verified data, intent signals, and unlimited exports at a fraction of ZoomInfo's cost makes it a smart choice for SMBs.”
Best For
Mid-market sales teams who want intent data and trigger events without ZoomInfo's enterprise pricing
Not Great For
Teams needing massive database coverage across all industries — Lead411's strength is depth in specific verticals, not breadth
Overview
Lead411 is a B2B lead intelligence platform providing verified email addresses, direct dials, growth intent signals, and sales intelligence alerts. It differentiates with truly unlimited search and export on select plans, Bombora intent data integration, and competitive pricing.
Sales teamsBDRsMarketing teamsBusiness development
1-200
Capabilities
Key Features
- Verified email addresses and direct dials
- Growth intent signals (hiring, funding, executive changes)
- Bombora intent data integration
- Unlimited search and export (Blaze plan)
- Chrome Extension for LinkedIn/website prospecting
- CRM and outreach integrations
- Advanced search filters (technographics, industry, size)
- Rollover unused exports
- AI Search Assistant
Benefits
- Truly unlimited exports on Blaze plan — rare in industry
- Intent data included on annual plans at no extra cost
- Rollover exports mean nothing is wasted
- Competitive pricing vs ZoomInfo/Apollo
Pros & Cons
Pros
- +Truly unlimited exports on Blaze plan
- +Intent data included on annual plans
- +Very affordable compared to ZoomInfo
- +Rollover unused exports
Cons
- -Smaller database than ZoomInfo/Apollo
- -Less well-known brand
- -No free plan (only 7-day trial)
- -International data coverage may be limited
Outbound Use Cases
Financials & Scale
| Plan | Price | Limits | Features |
|---|---|---|---|
| Free Trial | $0 for 7 days | 50 exports | Verified emails, Direct phones, Advanced search, Chrome Extension |
| Spark (Monthly) | $49/mo | 1,000 exports/month | Verified emails, Direct phones, Chrome Extension, CRM customizations, Email outreach, AI Search Assistant |
| Spark (Annual) | $490/yr | 12,000 exports/year + buyer intent data | All Spark monthly features, Buyer intent data |
| Ignite (Monthly) | Starting $150/mo | 1,000+ exports/month | All Spark features, API access |
| Ignite (Annual) | Starting $1,500/yr | Flexible exports/year + intent data | All Spark features, API access, Buyer intent data |
| Blaze | Contact sales | Unlimited exports/year | All Ignite features, Unlimited exports, Optional buyer intent data |
Lead411 starts at $99/user/mo with intent data included. ZoomInfo is $15K+/year. Apollo is $49/user/mo. Lusha is $36/user/mo. Lead411's pitch is ZoomInfo-like features (intent data, growth signals) at 1/5th the price — the trade-off is a smaller database.
The Reddit Pulse
Community Pros
- +More affordable alternative to ZoomInfo
- +Intent data and trigger events included
- +Verified direct dials
- +Unlimited access plans available
Community Cons
- -Less comprehensive database than ZoomInfo
- -UI/UX not as polished as competitors
- -Learning curve for new users
- -Lower brand recognition in the market
Reddit Questions
- ? Lead411 vs ZoomInfo - which is better for B2B data?
- ? How to best utilize Lead411 for prospecting?
- ? Is Lead411 worth the price compared to Apollo?
Thinking of Switching?
Competitive Landscape
Technical Stack
Integrations
Data Intelligence
Head-to-Head Comparisons
Company Intel
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