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The GTM Stack
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Hyperise

Founder-Friendly
Sales EngagementMarketing Automation

Personalized images and videos in your outreach — the 'name on a coffee cup' trick that either delights or cringes, no in between

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GTM Pipeline Position

Prospect
Enrich
Sequence
Deliver
Engage
Analyze
Close

The Verdict

Hyperise is the best tool for personalizing outreach visuals — images, GIFs, videos, and website content. It's a niche but powerful addition to any outbound stack that can genuinely double engagement rates.

Best For

Outbound teams who want to stand out in crowded inboxes with personalized images, GIFs, and videos in every touchpoint

Not Great For

Enterprise B2B sales — personalized coffee cup images can feel gimmicky to sophisticated buyers who've seen the trick before

Overview

Hyperise is a personalization platform that enables creating dynamic, personalized images, GIFs, videos, and website content for outreach. Using augmented reality markers and data enrichment, it personalizes CTAs with recipient names, company logos, and other data points to dramatically increase engagement.

Target Users

SDRsMarketing teamsSales teamsAgencies

Team Size

1-50

Capabilities

Key Features

  • Dynamic personalized image creation
  • GIF personalization with AR markers
  • Code-free website personalization
  • Video personalization
  • Video sales landing pages
  • 100+ stock templates
  • Data enrichment (domain to logo, company data)
  • Integration with 20+ outreach tools

Benefits

  • Personalized images can double engagement rates
  • No coding needed for website personalization
  • Humanizes outreach with personalized GIFs
  • Works with existing outreach tools seamlessly
Ease of Use
Easy — intuitive editor, setup in 10 minutes per reviews

Pros & Cons

Pros

  • +Unique personalization capability — few competitors
  • +Integrates with most outreach platforms
  • +Easy to set up without technical skills
  • +Good support with 1:1 video calls

Cons

  • -View limits can be restrictive for high-volume campaigns
  • -Niche tool — only valuable if personalization is a priority
  • -Limited analytics on personalization performance
  • -Could use more video tutorials

Outbound Use Cases

Personalized email imagesLinkedIn outreach with custom GIFsWebsite personalization for ABM

Financials & Scale

Pricing Model
Per seat/month
Starting Price
$69/seat/mo
Price per Seat
$69-$149/seat/mo
Cost at Scale
$149/seat/mo for full suite
Free Trial
Yes
PlanPriceLimitsFeatures
Images$69/seat/mo5 active images, 5,000 image viewsImage personalization editor, Unlimited image designs, 100+ stock templates, Custom image domain, Chat & 1:1 video support
Images + Websites$99/seat/mo10 active images, 10,000 viewsAll Images features, Code-free website personalization, Unlimited page personalization
Images + Videos + Websites$149/seat/mo15 active images/videos, 15,000 viewsAll Website features, Video personalization editor, Video sales landing pages
Free Tier Limits
14-day free trial
Credit Model
View-based — counted per image/video/website view
Pricing Comparison Note

Hyperise runs $69-149/mo. Lemlist includes image personalization in their $59/mo plan. Vidyard is $19-59/mo for video. The standalone image personalization market is niche — most teams are better served by an outreach tool (Lemlist) that includes this as a feature.

The Reddit Pulse

Sentiment: minimal_presence

Community Pros

  • +Unique image/video personalization capability for outreach
  • +Can add personalized screenshots, logos, names to email images
  • +Integrates with most cold email platforms

Community Cons

  • -Virtually no organic Reddit discussion - suggests low adoption or niche use case
  • -Image personalization seen as gimmicky by some sales professionals
  • -Cost may not justify the marginal improvement in response rates
  • -Reddit search returns crypto token (unrelated) not the SaaS tool

Reddit Questions

  • ? Does image personalization in cold emails actually improve reply rates?
  • ? Is Hyperise worth the cost for email/landing page personalization?

Thinking of Switching?

Sendspark
Video personalization specifically — better for video-first outreach
Vidyard
Established video platform with dynamic personalization
Lemlist
Email personalization with image variables built into sequences
Nexweave
Similar personalized image/video generation at lower cost
Pitchlane
AI-powered personalized video at scale

Competitive Landscape

LemlistVidyardSendsparkNexweave

Technical Stack

API Access
Clay Integration
HTTP API
Platforms
Web app

Integrations

OutreachSalesloftHubSpotLemlistReply.ioMailchimpActiveCampaignLinkedIn
CRM Integrations
HubSpotSalesforce
Zapier / Make / n8n
Zapier

Head-to-Head Comparisons

Company Intel

Headquarters
United Kingdom
Founded
2019
Leadership
Ian Naylor (CEO)
Employees
11-50

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Resources & Links

Support Channels
Chat1:1 video callsDocumentation
#image-personalization#video-personalization#website-personalization#outreach-personalization#dynamic-images#email-personalization#conversion-optimization