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Clari

Analytics & Revenue IntelligenceSales EngagementCRM

The revenue forecasting platform that makes your VP of Sales look smart in board meetings — or at least informed

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GTM Pipeline Position

Prospect
Enrich
Sequence
Deliver
Engage
Analyze
Close

The Verdict

Clari is the enterprise standard for revenue orchestration. Its forecasting accuracy and comprehensive platform make it essential for large organizations. The Forrester-validated 398% ROI is compelling. However, it's firmly an enterprise play — startups and SMBs should look elsewhere.

Best For

VP Sales and CROs at companies with 50+ reps who need accurate revenue forecasting and pipeline inspection at scale

Not Great For

Small sales teams where the founder knows every deal — you don't need a $50K forecasting tool when you have 10 deals in pipeline

Overview

Clari is an enterprise revenue orchestration platform that unifies pipeline management, sales engagement, forecasting, and customer retention into one AI-powered system. It captures signals across CRM, email, and ERP to deliver trustworthy revenue forecasts and drive execution.

Target Users

VP Sales, CRO, Revenue Operations leaders at enterprise companies

Team Size

enterprise

Capabilities

Key Features

  • Revenue forecasting with AI
  • Pipeline management & prospecting
  • Sales engagement & productivity
  • Customer retention & growth
  • Revenue context across all signals
  • Deal inspection and coaching
  • Forecast accuracy optimization
  • Revenue leak identification
  • Cross-functional alignment

Benefits

  • 398% ROI according to Forrester TEI study
  • Forecasts within 3-4% accuracy every quarter
  • 70%+ bookings growth year-over-year for customers
  • Single view across all revenue data sources
AI Features
AI-powered revenue forecasting, predictive deal scoring, AI pipeline analysis, conversational intelligence
Ease of Use
Moderate — enterprise platform requiring implementation

Pros & Cons

Pros

  • +398% ROI validated by Forrester
  • +Industry-leading forecasting accuracy
  • +Comprehensive revenue orchestration platform
  • +Trusted by Fortune 500
  • +Strong AI capabilities with revenue context

Cons

  • -Enterprise-only — no transparent pricing
  • -Complex implementation
  • -Overkill for small teams
  • -Heavy enterprise sales process
  • -Competing with both point solutions and platforms

Outbound Use Cases

Pipeline management for outbound teamsForecasting outbound-generated pipelineSales engagement workflows

Financials & Scale

Pricing Model
enterprise-only
Cost at Scale
Enterprise pricing — contact sales
Total Funding
$500M+
Last Round
Series G, 2024
Users Claimed
Fortune 500 companies
Free Trial
No
Pricing Comparison Note

Clari is enterprise-priced at $50K-200K+/year. Gong overlaps at $15K-100K+/year. BoostUp and Aviso are comparable. HubSpot and Salesforce include basic forecasting natively. You're paying Clari for forecast accuracy and pipeline visibility that native CRM forecasting can't match — but the ROI case requires enough deal volume.

The Reddit Pulse

Sentiment: mixed

Community Pros

  • +Good revenue forecasting and pipeline visibility
  • +Helpful for sales leadership
  • +Solid Salesforce integration

Community Cons

  • -Reps see it as management surveillance tool
  • -Expensive
  • -Value mostly for leadership not ICs

Reddit Questions

  • ? Is Clari useful for reps or just management?
  • ? Clari vs Gong for forecasting?

Thinking of Switching?

Gong
Better conversation intelligence, growing into revenue AI — converging competitor
Aviso
Similar AI-powered forecasting with strong deal inspection
BoostUp
Emerging revenue intelligence platform with competitive features
HubSpot Forecasting
Good enough for HubSpot shops, free with Enterprise
Salesforce Revenue Intelligence
Native forecasting if you're all-in on Salesforce

Competitive Landscape

GongSalesforce Revenue CloudInsightSquaredPeople.aiAviso

Technical Stack

API Access
Compliance
SOC 2 Type II, GDPR compliant
Clay Integration
none
Platforms
Web

Integrations

SalesforceHubSpotMicrosoft DynamicsGmailOutlook
CRM Integrations
SalesforceHubSpotMicrosoft Dynamics
Data Export
API, CRM sync

Data Intelligence

Data Freshness
Real-time
Signal Types
deal-riskpipeline-healthforecast-signals

Head-to-Head Comparisons

Company Intel

Headquarters
Sunnyvale, CA
Founded
2012
Leadership
Andy Byrne (CEO & Co-founder)
Employees
501-1000

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Frequently Asked Questions

Resources & Links

Support Channels
emailphonedocs
#revenue-intelligence#forecasting#pipeline-management#revenue-operations#ai-powered#enterprise#sales-engagement#customer-retention