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Champify

Intent & SignalsData EnrichmentAnalytics & Revenue Intelligence

Track your former customers when they switch jobs and sell to them again — the warmest warm leads in B2B

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GTM Pipeline Position

Prospect
Enrich
Sequence
Deliver
Engage
Analyze
Close

The Verdict

Champify solves one of the most overlooked problems in B2B sales: tracking when your champions change jobs. The signal is incredibly high-quality (6-22x conversion rate), and the Salesforce-native approach means zero adoption friction. A must-evaluate for any B2B company with a significant customer base.

Best For

Enterprise sales teams with large customer bases where past champions changing jobs represents meaningful pipeline opportunity

Not Great For

Early-stage companies without enough customer history — you need a meaningful CRM with years of contacts for this to deliver value

Overview

Champify tracks when your past customers (champions) change jobs and surface those signals to sales teams. It also identifies closed-lost rebound opportunities, cleans CRM contact databases, and surfaces executive new hires at target accounts — all natively in Salesforce.

Target Users

B2B sales teams, revenue ops, growth marketing teams using Salesforce

Team Size

mid-market

Capabilities

Key Features

  • Former customer (champion) job change tracking
  • Closed-lost rebound deal identification with Insider AI
  • CRM contact database cleaning
  • Executive new hire surfacing at target accounts
  • Calendar invite contact completion
  • Job title and location refresh at scale
  • Outdated contact flagging
  • Native Salesforce app

Benefits

  • Past customers convert 6-22x higher than cold prospects
  • Capture the 89% of champion moves teams miss
  • Re-engage 50% of closed-lost deals that are ignored
  • Clean and complete your CRM without manual effort
AI Features
Insider AI for synthesizing call transcripts, emails, and CRM data to recommend re-engagement strategies
Ease of Use
Easy — native Salesforce integration, no new login needed

Pros & Cons

Pros

  • +Unique signal — former customer tracking converts 6-22x higher
  • +Native Salesforce experience — no new tools to learn
  • +CRM data hygiene as a bonus feature
  • +Insider AI for smart re-engagement recommendations
  • +Measurable ROI — refund if no results

Cons

  • -Salesforce only — no HubSpot or other CRM support
  • -Enterprise pricing not transparent
  • -Requires existing customer base to generate signals
  • -Limited public pricing information
  • -Relatively early-stage company

Outbound Use Cases

Outreach to former champions at new companiesRe-engaging closed-lost opportunitiesExecutive new hire outreach at target accounts

Financials & Scale

Pricing Model
enterprise-only
Total Funding
$7.5M
Last Round
Seed, 2023
Pricing Comparison Note

Champify is enterprise-priced — custom quotes, likely $20K-50K+/year. UserGems is similar. LinkedIn Sales Navigator ($100/user/mo) includes basic job change alerts. The premium you're paying is for automated matching of your CRM contacts to new companies + pipeline routing. High ACV deals make the math work easily.

The Reddit Pulse

Sentiment: none

Community Pros

  • +Tracks when champion contacts change jobs
  • +Good for warm re-engagement

Community Cons

  • -Very niche use case
  • -Minimal Reddit discussion
  • -UserGems is more well-known competitor

Reddit Questions

  • ? Does Champify actually help track champion job changes?

Thinking of Switching?

UserGems
The direct competitor — both track job changes of past champions
LinkedIn Sales Navigator
Job change alerts are free-ish if you have Sales Nav
Common Room
Broader signal tracking including community activity
Dealfront
European-focused intent signals including company changes
Apollo
Job change tracking in their alerts — basic but included

Competitive Landscape

UserGemsKoalaCommon RoomLinkedIn Sales Navigator

Technical Stack

Platforms
Salesforce native app

Integrations

Salesforce
CRM Integrations
Salesforce
Data Export
CRM sync

Data Intelligence

Data Specialty
job-change-datachampion-tracking
Data Freshness
Continuous monitoring
Signal Types
job-changeclosed-lost-reboundexecutive-new-hire

Head-to-Head Comparisons

Company Intel

Headquarters
San Francisco, CA
Founded
2022
Employees
11-50

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Frequently Asked Questions

Resources & Links

Support Channels
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#champion-tracking#job-change-signals#former-customer-tracking#salesforce-native#crm-hygiene#pipeline-generation#first-party-data