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The GTM Stack
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AirOps

AirOps

Craft content that wins AI search

VS

Jasper

Put AI agents to work for marketing

Jasper

The Economics

Pricing Model
enterprise-only
Per seat/month
Starting Price
$59/mo/seat (annual) or $69/mo/seat (monthly)
Price per Seat
$59-$69/seat/mo
Cost at Scale
$69/seat/mo Pro; custom for Business teams
Free Trial
No
Yes

The GTM Utility

Category
Marketing Automation
Marketing Automation
Workflow Stage
Analyze → Engage
Engage
Key Features
  • AI search visibility insights
  • Content workflows with human review
  • Brand Kits & Knowledge Bases
  • Power Agents for content tasks
  • Grid-based content management
  • CMS integrations
  • Page360 content health analysis
  • Content Engineering Certification
  • Content Pipelines for automated content lifecycle
  • AI Marketing Agents
  • Canvas — collaborative content workspace
  • Studio — no-code AI app builder
  • Grid — spreadsheet-style bulk content
  • Image Suite — AI image generation and editing
  • Jasper IQ — brand knowledge context hub
  • 30+ language support
  • SEO, AEO & GEO optimization
  • Plagiarism checker
Platforms
Web
Web appChrome ExtensionAPI
Ease of Use
Moderate — powerful but learning curve
Easy — intuitive UI designed for marketers, not engineers

The AI Edge

AI Features
AI-powered content workflows, Power Agents for automated content tasks, AI search visibility tracking, content scoring and optimization
AI Marketing AgentsContent PipelinesAI Image SuiteBrand Voice AIAI App BuilderChat AI

Market Position

Tagline
Craft content that wins AI search
Put AI agents to work for marketing
Best For
Mid-market and enterprise marketing teams that need to win in AI search with quality content at scale
Marketing teams needing on-brand AI content creation at scale across channels
Not Great For
Sales teams or anyone looking for outbound prospecting tools
Sales teams needing outbound sequencing, or individual freelancers (too expensive)
Team Size
mid-market (11-200)
5-500+

Intelligence

Pros
  • Pioneering AI search optimization category
  • Strong case studies (Webflow, Chime, Ramp, Carta)
  • Content Engineering Certification is unique
  • Human-in-the-loop approach ensures quality
  • Best-in-class brand voice consistency
  • Content Pipelines automate entire workflows
  • Powerful no-code Studio for custom apps
  • Enterprise security and governance
Cons
  • No public pricing — enterprise sales process
  • Primarily content/SEO focused, not GTM sales
  • Relatively small team
  • Steep learning curve for full platform utilization
  • Expensive at $69/seat/mo for Pro
  • Business pricing not transparent
  • Not a direct sales tool — marketing focused
  • Crowded AI writing space
Reddit Sentiment
none
negative_trending
Integrations
  • WordPress
  • Webflow
  • Google Search Console
  • GA4
  • Google Docs
  • Chrome
  • Surfer SEO
  • Copyscape
  • API

Editorial Face-off

The Case for AirOps

AirOps is carving out a strong position in the emerging 'content engineering' space, helping brands stay visible in AI search. Excellent for content-led growth teams but not a fit for outbound sales workflows.

The Case for Jasper

Jasper has evolved from an AI writing tool into a full marketing AI platform with agents, pipelines, and brand governance. It's the best choice for marketing teams that need scalable, on-brand content, though the pricing limits its appeal for individuals.

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